Coca-Cola (KO-2.07%) may have surprised the market with its $5.1B acquisition of Costa, but the deal makes a lot of sense. Costa fills a huge gap in Coca-Cola's existing portfolio: coffee. Coca-Cola’s big bet on coffee retail makes the beverage giant an immediate competitor to the likes of Starbucks, particularly in Costa’s home market of the U.K. Costa operates nearly 4,000 coffee shops throughout the world, and it last year unveiled a $47 million production roasting headquarters filled with massive Probat systems. Learn more about Coca-Cola’s acquisition of Costa Coffee. Coca-Cola shares: the basics. Coca-Cola Company shares are listed on the NYSE under the ticker KO. As one of the top ten most recognised brands in the world according to Forbes, Coca-Cola is a share that has been in consistently high demand. Coca-Cola is to buy the Costa coffee chain from owner Whitbread in a deal worth £3.9bn. Whitbread had intended to spin off the chain as a separate firm, but said a straight sale was more profitable. Coca-Cola’s interest in coffee extends beyond this product — the beverage company announced last year its acquisition of the European coffee chain Costa Coffee. The deal closed this year. The Coca-Cola Amatil said yesterday (10 August) that it has agreed to purchase the business and assets of the Grinders Coffee Group (Grinders). August 11, 2005. Share this article. In 2001, Coca-Cola acquired the Odwalla brand of fruit juices, smoothies, and bars for $181 million. However, this year, in July 2020, it announced discontinuation with Odwalla stating that “it wants to kill zombie brands.” On 31 August 2018, Coca-Cola agreed to acquire Costa Coffee from Whitebrads for £3.9bn. Coca-Cola announced earlier today that it had acquired sports drink maker Bodyarmor in a deal worth $5.6 billion. This latest development represents the biggest acquisition in Coca-Cola’s hHLsYp.

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